For the final project of Advanced Writing for the sciences, students were given the opportunity to work with a non-profit organization in order to help them with their personal needs. For mine, I choose the Gloria Gemma Breast Cancer Foundation as I’ve already completed previous work for the non-profit and truly believe what their organization stands for is outstanding. This time around, Gloria Gemma asked my team for three things: to come up with content for one month of Instagram postings, provide changes and recommendations for their originations website, and research a key topic of their choice and provide them feedback. With all of this on our minds, Gloria Gemma had one overlying goal that they needed us to answer: how can the company attract more millennials, specifically on their platforms of social media. Since the beginning of the year, Gloria Gemma has created a new movement that they believe will attract new followers as well keep the current ones, and this call this the “Knowledge is Power Campaign.” With this campaign, the organization strives to discuss specific health related topics each month in order to provide their supporters with accurate and knowledgable information about how they can live a happier and healthier lifestyle.
With this challenge, my team of six each took a topic and went their own way to begin conducting their own research. For mine in periocular, I had to come up with research for the ways emotional health can increase cancer risk. For this overall assignment, science writing played a major role due to the fact that we had to write for a specific audience and tailor our information in a way in which they can understand. For this, I incorporated cannons which are discussed in scientific rhetoric in order to target a specific audience. With these five terms, invention, arrangement, style, memory and delivery, my ability to not only give an effective presentation was accomplished, but I was able to achieve the course outcome of rhetorical knowledge as well. In Advanced Writing for the Sciences, rhetorical knowledge can be defined as applying rhetorical concepts to analyze texts and persuade audience in a public or professional situation. During our final presentation, we used arrangement to our advantage as display what we analyzed first, then provided recommendation as we can back what we say with research we already stated. For example, our team looked up the best times for one to post on Instagram to obtain the most likes and activates as these two determinates are the sole reason one posts on this platform; to generate activity. After presenting our research, we concluded to Gloria Gemma that the best times to post would be three times a week with our suggested times, as over-posing could lead to people unfollowing from millennials. A second scientific cannon that was used in order to increase our overall persuasiveness was the use of style during our research. Style, which refers to the choice of tone, was crucial through our time working with the non-profit organization. At no point do you want to sound like you’re telling anyone what to do, but more of providing terms of endearment and encouragement is what our team sought to do.
A final learning objective that was touched up while working on our final project was the objective of discourse community knowledge, which stated analyzing and engaging with a discourse community and using rhetoric throughout the process. By working with Gloria Gemma, I became accustom to their specific terminology such as the “Knowledge is Power” Campaign, and tied back in what I learned in science writing to engage and explain m research conducted.
With this challenge, my team of six each took a topic and went their own way to begin conducting their own research. For mine in periocular, I had to come up with research for the ways emotional health can increase cancer risk. For this overall assignment, science writing played a major role due to the fact that we had to write for a specific audience and tailor our information in a way in which they can understand. For this, I incorporated cannons which are discussed in scientific rhetoric in order to target a specific audience. With these five terms, invention, arrangement, style, memory and delivery, my ability to not only give an effective presentation was accomplished, but I was able to achieve the course outcome of rhetorical knowledge as well. In Advanced Writing for the Sciences, rhetorical knowledge can be defined as applying rhetorical concepts to analyze texts and persuade audience in a public or professional situation. During our final presentation, we used arrangement to our advantage as display what we analyzed first, then provided recommendation as we can back what we say with research we already stated. For example, our team looked up the best times for one to post on Instagram to obtain the most likes and activates as these two determinates are the sole reason one posts on this platform; to generate activity. After presenting our research, we concluded to Gloria Gemma that the best times to post would be three times a week with our suggested times, as over-posing could lead to people unfollowing from millennials. A second scientific cannon that was used in order to increase our overall persuasiveness was the use of style during our research. Style, which refers to the choice of tone, was crucial through our time working with the non-profit organization. At no point do you want to sound like you’re telling anyone what to do, but more of providing terms of endearment and encouragement is what our team sought to do.
A final learning objective that was touched up while working on our final project was the objective of discourse community knowledge, which stated analyzing and engaging with a discourse community and using rhetoric throughout the process. By working with Gloria Gemma, I became accustom to their specific terminology such as the “Knowledge is Power” Campaign, and tied back in what I learned in science writing to engage and explain m research conducted.